Streaming music companies hit a mixed 1 trillion US streams in 2019, Nielsen says


The streaming music {industry} continues to develop, with new information from Nielsen indicating that music streams in the US alone crossed one trillion in 2019. With that improve, streaming companies accounted for 82% of music consumption in the US.

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As reported by The Wall Street Journal, one trillion music streams is a rise of 30% year-over-year, with 2019 marking the primary time the streams have crossed the the trillion threshold. The rise was fueled by a mixture of development by companies like Apple Music, Spotify, and YouTube, in addition to large releases from artists like Taylor Swift.

On an industry-wide foundation, streaming companies accounted for 82% of music consumption in the US final 12 months. Bodily album gross sales fell 19% throughout the 12 months, and now make up for simply 9% of whole consumption. The Nielsen information additionally signifies that hip-hop was the most important style for the 12 months with a 28% share of listening, adopted by rock and pop at 20% and 14% respectively.

Publish Malone was the most important artist of 2019 whenever you mix gross sales and streams, with Drake, Billie Eilish, Taylor Swift, and Ariana Grande rounding out the highest 5. Drake was probably the most streamed artist of the 12 months.

Apple is relatively cagey with particular particulars about Apple Music. For example, the corporate doesn’t report common information on the variety of customers the service has. Final June, Eddy Cue confirmed that Apple Music on the time had over 60 million paying customers, however didn’t go into element on some other metrics and has not provided an replace since then.

A report final 12 months additionally urged that Apple Music had surpassed Spotify in the US in paid subscribers. Spotify remains to be believed to have an total bigger consumer base whenever you account for non-paying customers, although.

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