(Bloomberg) — The Workplace, one of the vital widespread reveals on Netflix, seems to be like it will likely be heading to NBCUniversal’s new streaming TV service.
At a presentation Monday, NBC steered that the comedy about workplace staff in Scranton, Pennsylvania, will most likely be a part of an ad-supported on-line channel that’s slated to debut subsequent 12 months. However it’s unclear if the present will seem on the brand new service on day one — and whether or not it would stay on Netflix too.
The Workplace highlights the thorny relationship between Netflix and conventional media corporations, that are rolling out their very own streaming providers. Netflix pays profitable licensing charges to air reveals like The Workplace and Mates, but it surely’s additionally a competitor for viewers’ money and time.
NBCUniversal, the Comcast Corp. division that owns NBC, MSNBC, USA and the Common Footage film studio, is vying with Walt Disney Co. and AT&T Inc.’s WarnerMedia in rolling out new streaming providers — they usually’re dealing with comparable challenges.
Final 12 months, AT&T’s Warner Bros. division renewed a licensing cope with Netflix for Mates, whereas holding on to the suitable to stream the present on a service that may launch later this 12 months. Netflix reportedly paid about $100 million to retain the rights to the present.
On the occasion, NBC executives portrayed their upcoming streaming service as being what Netflix isn’t: free and with focused promoting.
“While other companies are pushing advertisers out, we’re bringing you in,” Linda Yaccarino, NBCUniversal’s chairman of promoting and shopper partnerships, informed advertisers at Radio Metropolis Music Corridor.
Netflix is ad-free and prices about $11 a month. NBC’s service might be free for properties that already subscribe to cable. For individuals who don’t, the corporate will cost a payment. Whereas it will likely be supported by promoting, the service may even provide an ad-free possibility obtainable for extra price.